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Online reviews

September 30th, 2009

Before buying any product, it is advisable to check reviews of the product by customers. Today there many online sources of reviews of various products.
Some of these are:
Blogs – a blogger may review a product he or she uses, will include both positive and negative reviews. Many companies pay bloggers for reviewing a particular product.

Forums – Will find both positive and negative reviews of a product / company. Posting on forums is one of the most common ways of getting a response from a company.  Most companies who care about their reputation will be able to defend themselves against their critics. Some of the positive reviews may be “sponsored”.

Specialized review sites – These websites usually offer some incentive to users to post their reviews of a product, website or service. To be paid, the review has to be of a certain minimum number of words in length.

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July 9th, 2009

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